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4|June 2020
Slippery rock Gazette
Letters to the Editor
In This Issue
DEPARTMENTS: Industry Spotlight and Features
All Slab Fabbers: A Rock Group with a Different Groove, by Peter Marcucci ......................................... Begins on 1 White Granite, White Quartzite, and White Marble: How Do You Tell Them Apart? by Karin Kirk Begins on 14 The White Granite that‘s Replacing Carrara Marble is Quarried in Vermont, by Steven Schrenk .. Begins on 16
Training, Health and Education Sponsored by Braxton-Bragg
The Stockdale Paradox: Which is More Important?, by Ed Hill ........................................................................................ 6 Natural Stone Institute Unveils Slab Safety Certificate Program ...................................................................................... 8
Industry Topics, Tips and Regulars
Letters to the Editor ...................................................................................................................................................................... 4 The Stone Detective, by Frederick M. Hueston .................................................................................................................. 12 Answering a Chilly Question, by Sam Venable ..................................................................................................................... 13 The City Within the Clouds, by Sharon Koehler ............................................................................................ Begins on 19 Stone Restoration and Maintenance Corner, by Bob Murrell ...................................................................... Begins on 20
Stone and Tile Industry News
Braxton-Bragg Makes Significant Investment in People, Process & Products to
Redefine the Stone CNC Industry .................................................................................................................... Begins on 1 Texarkana Stonework Company Adds Making Medical Equipment, by Karl Richter .................................................. 5 Omni Cubed Introduces Rotating Cup ArmTM ....................................................................................................................... 8 NSI Announces 2020 Awards Program Call for Entries .................................................................................................... 10 Artisan Group Launches New Website ................................................................................................................................. 11 ICG Appoints Kevin Yeh as VP of Sales ............................................................................................................. Begins on 17 Braxton-Bragg Greatly Expands Outside Sales Force with Four New Hires .......................................... Begins on 21 2019 Natural Stone Scholarships Awarded............................................................................................................................. 22 Braxton-Bragg Adds Stain-Proof by Dry-Treat to Cleaner / Sealer Lineup ................................................................ 24
Marketplace and Classifieds ................................................................................................................................................ 26, 27
The Light at the End of the COVID-19 Tunnel
This open letter is presented as an inspiration — and especially to everyone working in the stone industry. – The Editor
tirelessly to heighten company and product visibility, enabling us to surpass our original sales goals, amid all this chaos. This is such a testament to our tal- ented and loyal team and to our valued partners.
Partnership is a powerful word. Lots of people throw this word around but to Braxton- Bragg it really is the way we approach all of our business re- lationships, from customers to suppliers.
We listen to customer feed- back and stay ahead of industry changes, pivoting our business as necessary to achieve the best outcome for all partners. This latest event was a true test of those skills.
Of course, we are all adher- ing to COVID-19 guidelines. We are still in the tunnel. But businesses are slowly reopen- ing. We are all getting back on track and ready to blast out of this dark tunnel!
Thank you for standing by us in good times and bad. We are honored to call you partner. Now, let’s all get moving to- gether to our next destination.
Rick Stimac
I
brand-new customers, as well as our amazing Braxton-Bragg employee family for banding together to power through an unexpected track change with COVID-19. You are never fully prepared for a situation like this.
One thing this pandemic has done is make us all realize what is important. Our family, friends and freedoms are cer- tainly the highest priority in our personal lives, and I hope each of you has taken the time to cherish all you hold dear just a little more than usual.
In our business lives, we have come to appreciate even more our devoted employees, long- term customers and vendor partners who are the lifeblood of our business. We are tre- mendously grateful that their support allows us to be what we are and do what we do.
One way Braxton-Bragg is showing our appreciation for these partners is by of- fering discounts for current customers, as well as initial deals for brand new custom- ers. Our sales and marketing teams, as well as our entire Braxton-Bragg family, worked
would like to personally thank our loyal customers, vendor partners and some
Contributors & Staff
SLIPPERY ROCK GAZETTE® The Beacon of the Stone Industry
Visit our online edition www.slipperyrockgazette.net to place a classified ad and to view current and back issues.
Rick Stimac .......................................................................................................................... Publisher Larry M. Hood ..........................................................................................Editor and Design Director G. William Brown.................................................................................................... Graphic Designer Gina Covell .................................................................... Advertising Sales and Social Media Maven Ed Hill ............................................................................................................ Synchronous Solutions Frederick M. Hueston ............................................................................... Stone Forensics Consultant Karin Kirk ............................................................................................................................ Geologist Sharon Koehler .................................................................................................. Artistic Stone Design Rufus B. Leakin ............................................................................................ Guru of Urban Folklore Peter J. Marcucci....................................................................................................Special Contributor Bob Murrell .................................................................................................... Restoration Consultant Karl Richter ............................................................................ Guest Contributor, Texarkana Gazette Sam Venable ....................................................................................................... Department of Irony
Read our online edition at www.slipperyrockgazette.net. Use the Classifieds / department tabs to place a classified ad, and the article links to view the current issue. Send advertising inquiries to g.covell@slipperyrockgazette.net, and comments c/o publisher@slipperyrockgazette.net . Subscription requests, a classified ad submission form, and archived back issues and articles, are available online at www.slipperyrockgazette.net.
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– “Shoeless” Joe Jackson
